Big hairy audacious goal, or BHAG
A big hairy audacious goal, or BHAG, is a clear and compelling target for an organization to strive for. Understanding Big Hairy Audacious Goals A BHAG—pronounced “bee hag”—is a long-term goal that everyone in a company can understand and rally behind. BHAGs are meant to excite and energize people in a way that quarterly targets … Read more