Customer.Market_Campaign

Purpose

To construct and deliver a global marketing report capturing performance across channels and platforms, aligning results against campaign or core (BAU) KPIs and assumed customer behaviour.

Use Case

Owner: Emma O’Neill
Typical Use Case: capturing performance across channels and platforms
Style: Fact

Source

Key Parameters

Company
Details

Sample Exec

EXEC get.myView @dataMart = 'Customer', @viewName = 'Market_Campaign', @token = '<myToken>', @version = '<202404>'

Response

SEQ

Dates

Measures

Codes

SQL

BMT-DWH-DEV/Customer_Market_Campaign.sql